How Much Does a Dental Website Design Cost?

Updated on: June 3, 2024
Dental Website Design Cost

If you have started your dentist practice recently or you are planning to expand your dental business further, you would need a well-designed dental website.

A beautifully designed website with great features will help you advertise your brand online and lead your practice to a new level.

Before you design your dental website, one of the questions that might appear in your mind is, How much does a dental website design cost?

We are offering dental website solutions to clients worldwide. Hence, we are familiar with the cost.

Hence, in this blog, we will provide you with the estimated cost of dental website design.

So, let’s start.

Estimated Dental Website Design Cost

The estimated cost to develop a dental website starts from $3,200 and goes up to $17,500. This cost of dental website is decided based on three broad factors given below.
  • The type of website you are building.
  • Team composition.
  • The region from where the team is hired.

If you look at the website design services for dentistry, you will find that it is not fixed but varies significantly. For example, many high-volume companies offer their DIY websites on lease to the dentist for a rate that ranges from US $50 to $500 per month.

Some companies may charge US $3200 to $7200 upfront for a mid-level dental website. However, if you are trying to build a premium dental practice website that is fully optimized for conversion, then be ready to pay US $8,000 to $17,500+.

The reason for such a variation in the dental website design cost is due to multiple factors. We will now discuss these factors in detail.

So, let’s start:

Factors that Determine the Dental Website Design Cost

Nowadays, designing a highly optimized dental website can cost from $2,000 based on several factors. As the price disparity is quite significant, you must be aware of the essential elements that impact the design cost of the website.

Custom Design vs Template

If you adopt a template design, you have limited flexibility in customizing it according to your needs. Moreover, you don’t have ownership of the website. You have to pay an annual fee, which increases over time.

On the contrary, there are various benefits of choosing a template. They are as follows.

Advantages of template design

  • Low prices.
  • An abundance of choices.
  • Easy to set up.
  • Reliable updates.
  • Built-in functionalities.
Compared to a template design, if you use a custom website design, you can customize every design element based on your requirements. These include the layout, imagery, content, taglines, and more. Such a website is costly to develop as it has to be built from scratch according to your specifications. Besides this, there are various advantages of a custom website design as follows.

Advantages of custom design

  • Flexibility with hosting.
  • Unique design.
  • SEO optimized.
  • Complete ownership and control.
  • Scalability.
  • High-performance.
Read more on Custom website vs Template

Website Designing Team

The design team massively impacts the overall cost of your dental website design. To design your dental website using a template or build it from scratch, you can hire in-house experts, a local website development agency, a freelance team, or an outsourcing agency.

In-House Experts

Hiring an in-house team just for building your dental website would be expensive. The average cost of hiring an in-house team would be a whopping US $500,000 per year. Paying such a huge amount of money to build just one website does not make sense.

Hiring A Local Website Development Agency

If you are hiring a local agency, they will work either under a contract or hourly basis. The average charge you have to pay a local website development agency for the design and development of your dental website would range from US $70,000 to $150,000.

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Hiring A Freelance Team

It is one of the most cost-effective solutions for designing your dental clinic website. The average cost to hire a freelance team would be around $5,000 to $10,000. The hiring cost further varies based on the location and experience of the professionals.

The disadvantage of hiring a freelance team is reliability. You cannot rely on freelancers when you are designing a website for your dental practice. They work either individually or in a group of freelancers, they do not have much expertise, and they cannot walk with your vision as their vision is limited to getting the project.

Hire An Outsourcing Agency

It is the best option for you if you want to balance the cost with a highly professional service. Moreover, an outsourcing agency can walk parallel to your vision and deliver an excellent website that satisfies you and your audience.

The outsourcing agency will charge a bit more than the freelancers. For example, if you hire a designer in the US, you have to pay US $100 per hour, whereas the same job outsourced in India would cost only US $15 to $30 per hour.

If you hire an outsourcing agency, they will dedicate a team to your project. You will also get the support of an experienced project manager who will lead the project. So you will get a reliable and skilled team in this option.

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Cost Based on Region

The cost of a dental website design varies significantly based on the location of the website design company. Let us look at the cost in different regions.
  • In the US, the charge would be US $100 to $150 per hour.
  • In Western Europe, it could come down to US $70 to $100 per hour.
  • In India, the hourly charge ranges from US $15 to $30 per hour.

Time Dedicated

The amount of time the developer spends on creating your dentistry website also affects the overall cost of your website design. Whether you are paying the developer hourly or opted for a package deal from a website design company, it all boils down to how much time the developer spends on your dental website development project.

Some websites are relatively inexpensive to build as the developer is using a semi-customizable layout or a predetermined template. However, the performance of such a website would not be as good compared to a customized website built from scratch based on your specific requirements.

Domain Name Registration Cost

Domain name registration is another cost that you have to pay. This cost includes a one-time payment that can range from US $1000 to $10,000 along with $20 or less as a subscription paid annually.

Hosting Cost

Just designing your dental website is not enough. Hosting it on the proper server can impact performance a great deal. For example, if your website is hosted on a shared server, wherein it has to share the resources with other websites, the performance of your website will suffer. Hosting your dental website on a shared server will cost only US $5 per month.

Therefore, ensure that the hosting server you choose is of premium class that lets your website load faster and is highly secure. The hosting charge for such a premium server would be around US $100 per month.

WebyKing is a professional web design & development company, having expertise in building dental websites. We have helped many dentists to launch their websites and attract new patients to their practices. Want to develop a dental website at a cost-effective price, you can trust us.

Custom Photography

Instead of using stock photos, it would be better that you upload photos of you and your dental practice staff doing their day-to-day job in your dental clinic. The cost of such a photo session is also a part of your overall website design.

Technology Used

In this growing digital era, technologies evolve at a rapid speed. Hence, creating a website considering future-perspective is important. It means a website on a platform that works on most browsers.

One such example of such a platform is WordPress. The powerful content management system updates its technology considering the online strategies. Hence, the platform enables you to keep your site running on the latest technology.

The technology that you use to create a website influences the overall dental website design cost.

Website Maintenance

After designing your dental website, your work is not over. You need to ensure that it works well for your users for as long as possible. For the same, you need to consider dental website maintenance.

The cost of maintaining a dental website is generally 10-20% of the overall development cost. For instance, if the dental website development cost is $10,000, then the cost to maintain it will be $1,000 to $2,000 per year. The website maintenance cost will further vary based on the requirements of your dental website.


We conclude that the cost of designing a dental website is not fixed and is based on several factors. If you are designing the dental practice website for the first time, then the lower quotes may look attractive, but they may not give you the best solution to improve your reach to gain more patients.

Therefore, carefully consider options for designing a dental website and do a cost-benefit analysis. Based on the analysis, you should choose the best website design option that provides you with an attractively designed website optimized for conversion within your budget.

If you want to know the estimated cost of dental website design, you can contact us, and we will provide you with a free quote.

WebyKing is a professional dental website design company. We have an excellent team of professionals. We can look at your dental practice in detail and provide you with a reliable solution.