Website Design Cost in 2023 (Full Pricing Guide)
Nowadays, having a website is no longer a luxury but a necessity for businesses of all sizes. Website is the first thing your prospects want to explore. So it’s crucial that the website should be sleeker, fast loading, and mobile-friendly.
The success of your business highly depends on the design of your website. You need to look from multiple perspectives and make sure that website is attractive enough to keep users engaging. Also, it should help your business convert prospects into loyal customers.
However, if you want your website to grow continuously, hire a good web designer who helps you build a professional, custom website design that lures the target audiences. Being awarded as the top web design company, WebyKing understands how important innovation and creativity are while designing a website.
So when it comes to designing a website professionally, one of the first questions that come to mind is, how much does a website design cost?
In this guide, we will explain everything about website design cost and also explore different factors affecting the cost of website design which will help you make informed decisions.
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Average Cost of Website Design
The average cost of website design can range from $500 to $20,000, depending on the features and business needs.
However, it varies depending on the addition of advanced features and other custom-built components. It adds complexity to websites, so the cost of website design and development increases.
A basic website design with minimal functionality, such as a basic contact form and a simple navigation menu with a few pages, can cost $500 to $2,000. On the other hand, a complex website with huge customization and advanced functionality, such as pages with custom graphics, multimedia content, and advanced features, costs between $2,000 to $20,000 or more.
Essential Factors That Determine Website Design Costs
high-converting website design that reflects your brand and meets your goals.
Types of Website
A landing page is a single web page designed to encourage users to take certain actions, such as buying or downloading something or signing up for a newsletter. It can be simple or complex but ideal for small businesses as it doesn’t include multiple pages.
The cost of designing a landing page ranges from $100 to $1,000, depending on the level of customization and design work needed.
A blog website is designed to display blog posts on a specific topic. This site includes multiple pages such as the about us, homepage, and contact us page. It has features such as social media sharing and commenting.
You could keep the website design simple with minimal functionality, as the primary focus is on content. The cost of a blog website starts from $200 to $2000 or more, depending on the level of enhancement required.
An eCommerce website is designed to attract users to take certain actions and buy products or services online. The design of these sites is quite complex, with advanced functionality and features such as shopping carts, payment gateways, and product catalogs.
The eCommerce website design cost can range from $1,000 to $40,000 or more. However, the cost of an eCommerce website varies as it depends on the size of the product catalog and the customization needed.Also Read: Know More About eCommerce Website Design Cost
A corporate website design showcases the company’s information, products, and services. The cost of designing is quite high due to its complex design and high-end functionality.
These sites have multiple pages, such as contact forms, custom functionality pages, team pages, and client testimonials. The professional website design cost can range from $3,000 to $20,000.
In a nutshell,
|Types of Website||Design Cost|
|Landing Page||$100 to $1,000|
|Blog Website||$200 to $2000|
|eCommerce||$1,000 to $50,000|
|Corporate||$3,000 to $20,000|
Types of Complexity
A simple website design complexity includes the design of a few pages with basic content & high-quality images. The pages are the homepage, about us, contact us, and maybe a few product or service pages.
Examples of simple websites are personal blogs, brochure-style websites, and small business websites. The estimated cost of designing a basic complexity website is between $100 to $1,000.
Also Read: Check out Minimalist Website Design Examples
The average complexity of website design is for medium-sized businesses or online stores. It includes multiple pages, custom functionality, video integration, and responsive design.
The estimated cost of designing an average complexity website is between $1200 to $15,000. The cost can vary if you want a highly customized design with unique branding elements, color schemes, and layouts.
Examples of average-complexity websites include online stores, educational websites, and small to medium business websites.
Websites with high complexity have extensive functionality, advanced UI/UX design, high-quality images & videos, and custom development. Those sites are designed to handle large amounts of data and user interaction.
For example, the design of complex websites includes custom user dashboards, search and filtering functionality, streaming websites, and many more.
The estimated cost of designing a complex website is between $5,000 to $25,000 or more.
Examples of complex websites are large eCommerce stores, social networking sites, and enterprise-level websites.
Website design cost by types of complexity:
|Types of Website Complexity||Approx. Design Cost|
|Simple||$100 to $1,000|
|Average||$1200 to $15,000|
|Difficult||$5,000 to $25,000|
Type of Designer Team
Build an In-House Team
Building an in-house team means having professional designers work directly on your design needs. It offers more control and flexibility over the design process.
On average, a small in-house web design team of 2-3 people can cost around $85,000 to $300,000 annually. The cost is higher than others as it requires investment in salaries, employee benefits, and overhead costs such as office space and equipment.
However, in-house teams are more efficient for businesses with continuous website design needs. But they are not practical for small projects or one-time projects.
Hiring a freelancer for website design is a cost-effective option for businesses with limited budgets and for smaller projects. They work independently, so their rates are low compared to design agencies.
However, finding a good freelance website designer is tough as they have limited availability, and the quality of their work varies based on their experience and skills.
Their estimated web design cost will be around $500 to $5000, depending on different factors like the designer’s location, hourly rate, etc. However, a freelance web designer’s hourly rate is approx $15.
Outsourcing to a design agency will be the best option for you as it has access to a team of designers with high experience and a range of skills.
They are professional and have the capacity to handle large and complex projects by keeping the principles of web design in mind so they can deliver their promises. However, working with a design agency can be quite expensive than hiring a freelancer but more cost-effective than having your own team.
The estimated website design services cost through an agency is around $1,000 to $20,000. Moreover, they offer additional services such as branding or digital marketing.
Location of Designers
The cost of website design can broadly differ depending on the location of the designer as well as the cost of living and wages in that location.
For example, website designers in North America tend to be more expensive due to the high cost of living and high wages than designers in Asia.
The cost estimation of website design ranges from $20 to $150 per hour based on different locations. The cost of basic website design price ranges from $500 to $1,500 or more, while complex design can go from $5,000 to $10,000 or more.
|Region||Design Cost Per Hour|
|USA||$90 – $120|
|UK||$70 – $100|
|Australia||$60 – $100|
|India||$15 – $25|
|Western Europe||$50 – $80|
Illustrations and Animations
There is a trend of using illustrations and animations in website design. People are trying to incorporate it and redesign their websites. Illustrations and animations can add visual interest to your website and help you engage visitors.
However, these elements can add to the cost of your website design project, as they require specialized skills and tools to create.
Here’s what you need to know about the cost of illustrations:
|Types of Illustrations||Design Cost per Illustration|
|Custom Illustration||$50 to $200|
|Stock Illustration||$5 to $50|
|Icon Pack||$10 to $100|
The cost of animation:
|Types of Animation||Design Cost per Illustration|
|Custom Animation||$100 to $500|
|Stock Animation||$10 to $100|
|HTML5 Animation||$50 to $200|
The cost of illustrations & animation for your website will depend on several factors, such as the complexity of the illustrations, the number of illustrations required, and the designer’s skill level.
We hope now you understand website design costs better for small to medium-sized businesses. The web design world is an ever-changing landscape, so as time goes on, the needs and trends change. It is better to hire professionals to design a website. They know the latest trends and include the creativity to help your businesses grow.
Webyking is an excellent website design company. We have a team of experienced designers who can create a custom design and offer a wide range of web design services tailored to your business’s specific needs.
Contact us now and schedule a free consultation as we help you stay ahead of your competitors.
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